2020 | January |

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The Most Asked Question in Marketing – How do I Set My Marketing Budget?

One of the most important decisions that a small business owner will make is how much money to set aside for the marketing budget. Successful and profitable small businesses understand that they need to allocate adequate funds for marketing their business. Prospective customers always ask, “How much should I spend on marketing?” The answer we…

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Create an effective brand and make your life easier.

An effective brand is the key to finding, attracting and retaining customers and earning profits! Yet most small business owners just don’t know where to start and are doing themselves and their customers a terrible disservice. Much more has been written about “what a brand is” in the last 20 years then about “how to…